Design belongs in the streets

10 degrees cooler 

It’s Not Just the Weather. It’s the Attitude

We partnered with Poster Territory on “10 Degrees Cooler,” a grassroots poster exhibition celebrating Long Beach’s creative spirit, style, and community. As a port city that exports culture to the world, Long Beach now sees that energy reflected back through both local and international perspectives. Through visually dynamic posters—scattered throughout various locations in the district, designers express what makes Long Beach cool, in both climate and attitude, capturing the city’s unique identity and creative edge.

Most recently, the Greeting Plaza of Long Beach Airport became the stage for 10 Degrees Cooler. The installation animates the arrival plaza with bold, dynamic works celebrating Long Beach’s cultural vibrancy and global reach. Positioned as the first encounter for more than 250,000 monthly travelers, the project reinforces the airport’s reputation as “America’s Coolest Airport™” while reflecting the city’s creative spirit on a world stage.

The Long Beach Civic Center Welcome Plaza is also featuring the exhibition on the ground-floor digital screens at City Hall. This highly visible installation demonstrates the City’s continued support for Long Beach’s creative economy. It also reflects the leadership of Mayor Rex Richardson and his administration’s commitment to embedding culture, design, and public art into the heart of civic life. By placing design in these key spaces, the initiative affirms that creativity is an essential part of how Long Beach defines and expresses itself.

We received more than 400 submissions from over 31 countries.

The selected works represent a broad spectrum of local, national, and international voices. Together, they create a compelling visual conversation about Long Beach as a port city, a diverse cultural hub, and a community shaped by exchange and creativity.

Ildiko Nova, “Skateboard”, Canada

Andreas Stettler, “Cooler than Cool”, Switzerland

Nikodem Pregowski, “Long Beach, Oooh!”, Poland

Wei-Chih, Liu “WATER IS LIFE”, Taiwan

Peter Eliáš, “10 Degrees Sweeter”, Slovakia

Patrycja Longawa, “10 Degrees Cooler”, Poland

Mohammad Jamshidi, “10 Degrees Cooler”, Iran

Katarina Nikic, “10 Degrees Cooler”, Bosnia and Herzegovina

Jouri Toreev, “Long Beach”, Belarus

Jack Fu, “Popsicles”, China

Fang-Pang Chang, “Peace”, Taiwan

Emran Abtahi, “10 Degrees Cooler”, Iran

Chenyang Li, “Wind”, China

Agnieszka Srokosz, “Love cooler”, Poland

Andreas Stettler, “Ice Cube Tray”, Switzerland

Andrea Busi, “10 Degrees Cooler”, Italy

Zhuo Li, “Cool and Refreshing Summer”, China

Yibiao Qin, “10 Ice Cubes”

Yu Ting Lin, “Threads of Long Beach”, USA

Hakan K, “Sun”, Turkey

Rikke Hansen, “10 Degrees Cooler”

Orhun Türker, “Diary”, Turkey

Nina Momcilovic, “Time Will Come”, Serbia

Michael Brentlinger, “Pressure + Flow”, USA

Katarzyna Panek, “Cool Enough to Surf in Fur”

Kata Kaldor, “Long Beach Special”, Hungary

Jatin Gohil-India, “10 Degree”, India

Jakub Balicki, “10 Degrees Cooler”, Poland

Irina Tall, “Long Beach”

Gyula Molnár, ” 10 Degrees Cooler”, Hungary

Naoki Hayashi, “Ice-Beach”, Japan

Mijung Lee, “Creative Long Beach”, South Korea

Michael Braley, “10 Degrees Cooler”, USA

Mariana Campos, “STOP 10”, Mexico

Marcin Grabia, “10 Degrees Cooler”, Poland

Luis Veiga, “Looooong Pleasures”, Portugal

Luis Antonio Rivera Rodriguez, “FEEL”, Mexico

JQ Z, “Let’s go to Long Beach”, China

Keith Kitz, “Ten Degrees Cooler”, USA

Katarina Nikić, “10 Degrees Cooler”

Kai XU, “Wonderful Long Beach”, China

Hajime Tsushima, “Cool Water”

Goyen Chen, “Palm Fan”, Taiwan

Golanski Fuse, “Sono”, Italy

Gökhan Savaş, “10 Degrees Cooler”, Turkey

Eston Kamelang Mauleti, ” Long Beach Vibes”, Indonesia

Ekaterina Sycheva, “Day-Night”

Dominik Jakubowski, “Cool Breeze Gives Wings”, Poland

Davit Eduardo, “10 Degrees Cooler”, Uruguay

Daniel Lima, “LBC”, Brasil

Christopher Han, “Enjoy Long Beach!”, South Korea

Christoph Stettler, “10° Cooler”, Switzerland

Chasel Peng, “Cold Rhythm”, China

Chasel Peng, “10 Degrees Area”, China

Byoungil Sun, “Long Beach”, South Korea

Brad Tzou, “Color me²”, Taiwan

Babak Rakhshande, “Free Air for Everyone”

Aurore Huberty, “Breeze In. Stay Inspired”, Switzerland

 Arlen Costadepaula, “Long Beach”, Brasil

Xiao Huang, “10 Degrees Cooler”, China

Wojciech Kucia, “10”, Poland

Shudi Yan, “By the Beach”, Germany

Shao-Wei Chuang, “Summer Forever”, Taiwan

Shao-Wei Chuang, “Stay Cool”, Taiwan

Saki  Matsumoto, “Chilling”, Japan

Qiang Gang, “10 Degrees Cooler”, China

 Przemyslaw Paliwoda, “10 Degrees Cooler”

Onur Askin, “Breeze Whisper”, Turkey

Obed Meza Romero, “The Long Beach Fire”, Mexico

Giulia Triassi, “10 Degrees Cooler”, USA